The Brute Force Method of Success

  Imagine I tell you that if you can figure out the password to my bank account, I’ll let you withdraw $1million. You can take as much time as you want. However all you get to know to start off with is that it’s 20 digits in length. What would you do? If you are familiar with code-breaking as a Read More

How ‘Split Testing’ Guarantees Success

Just a quick one for you here. Have you ever wanted to have a bullet-proof method for improvement, where you know FOR SURE that you will get better and better over time? No matter what circumstances or situation you apply it to? Introducing…. (drum roll)… SPLIT-TESTING!!! Split-testing is a concept I’ve only recently realised the power of, so I wanted Read More