Authentic sales techniques (part 3/3)

How to sell anything without manipulation (part 3/3) Marketing and sales gurus usually try to convince you to use manipulative techniques to make a quick buck off insecure people, like using scarcity, pushing on pain points, rushing the money discussion, getting them to “comply” with a “Yes ladder”, and all sorts of bullshit. Not only are these techniques unethical and Read More

Authentic sales techniques pt. 2/3

How to sell anything without manipulation (part 2/3) Marketing and sales gurus usually try to convince you to use manipulative techniques to make a quick buck off insecure people, like using scarcity, pushing on pain points, rushing the money discussion, getting them to “comply” with a “Yes ladder”, and all sorts of bullshit. Not only are these techniques unethical and Read More

Authentic sales techniques pt. 1/3

How to sell anything without manipulation (part 1/3) Marketing and sales gurus usually try to convince you to use manipulative techniques to make a quick buck off insecure people, like using scarcity, pushing on pain points, rushing the money discussion, getting them to “comply” with a “Yes ladder”, and all sorts of bullshit. Not only are these techniques unethical and Read More